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Best Practices in Global Wine Tourism
Language: en
Pages: 336
Authors: Liz Thach, Stephen Charters
Categories: Wine tourism
Type: BOOK - Published: 2015-02-09 - Publisher:

Best Practices in Global Wine Tourism is a collection of fifteen case studies from around the world describing methods used by highly successful wine regions and wineries. Learn how innovative wine professionals turned challenges into successes in establishing new wine regions, attracting customers, creating collaborative relationships with stakeholders, preserving the
Building a Wine Tourism Destination in Ningxia China
Language: zh-CN
Pages: 56
Authors: Liz Thach Mw, Wenxiao Zhang
Categories: Wine tourism
Type: BOOK - Published: 2017-01-10 - Publisher: Createspace Independent Publishing Platform

Twenty years ago the Ningxia region of China was home to vast expanses of barren land, but today this area has been transformed into one of the most famous wine territories in the country, producing award winning wines. This case study from the book, Best Practices in Global Wine Tourism,
Concise Encyclopedia of Science and Technology of Wine
Language: en
Pages: 710
Authors: V. K. Joshi
Categories: Technology & Engineering
Type: BOOK - Published: 2021-07-22 - Publisher: CRC Press

When asking the question what is wine? there are various ways to answer. Wine is extolled as a food, a social lubricant, an antimicrobial and antioxidant, and a product of immense economic significance. But there is more to it than that. When did humans first start producing wine and what
Strategic Winery Tourism and Management
Language: en
Pages: 314
Authors: Kyuho Lee
Categories: Business & Economics
Type: BOOK - Published: 2016-01-05 - Publisher: CRC Press

Strategic Winery Tourism and Management: Building Competitive Winery Tourism and Winery Management Strategy presents cutting-edge knowledge and research related to strategic winery tourism and winery management. It highlights the major theories on strategic winery tourism and winery management and encompasses a variety of topics ranging from strate
Handbook on Tourism and China
Language: en
Pages: 416
Authors: Songshan Huang, Ganghua Chen
Categories: Business & Economics
Type: BOOK - Published: 2020-06-26 - Publisher: Edward Elgar Publishing

Covering a wide range of current issues, this comprehensive Handbook explores the links between tourism as a dynamic tertiary industry and China as the world’s most influential tourism market and destination.